It’s an age old questions that never seems to have an answer that lasts long enough to keep anyone happy.

There’s an easy answer that you can start using today and there’s a more advance answer that you’re really going to have to be serious about email and marketing in general to be able to execute.

The easy answer is to just give a little thought of when someone might have the most time and be the most receptive reading AND taking action on the message your sending. The advance answers involves marketing automation software and know what people are doing when on your website.

These are all of the things Joey talks to Linda Rey of Rey Insurance about on today’s show and most importantly how an overloaded agency owner should handle it.

Listen to Insurance in Your Words with Joey Giangola above…