Don’t worry, there’s really only two types of email you should/can send and it’s really just about having the right mindset.

It’s fast, cheap and easy. In fact it almost sounds too good to be true, but those are some of the benefits of deploying an effective email marketing strategy.

The bigger problem is getting your mind right to send emails that will create that effectiveness.

That’s what Joey talks about to Becky Schroeder, Vice President of Marketing for ITC, as she tires to reduce your fear.

Listen to Insurance in Your Words with Joey Giangola below…

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