The sooner you stop lying to yourself and face the reality of the challenge, the more successful you’ll be.

It seems like everyday I hear from an agent that wants to do video or who has bought equipment to get started.

The sad part is that nine times out of 10 that agent makes one or two videos and gives up. They give up because it’s hard.

Sure when you first start out it’s all fairylands and rainbows, you’re learning something new and it’s exciting. That excitement has a pretty short honeymoon period, because reality sets in within a matter of a couple weeks.

That’s what I talk with Josh Lipstone of Lipstone Insurance Group today as he discusses his video ambitions and how they’ve been introduced to the real world. The only thing that matters is that you ultimately win the video war and keep shooting.

Listen to Insurance in Your Words with Joey Giangola above…